Jiraaf - Senior SEO Manager - FinTech/Investment Consumer Technology

About Us:

We are at the forefront of fintech innovation, committed to delivering next-generation financial technology solutions that empower consumers to access better alternative investments. Our platform simplifies complex financial decisions through user-friendly tools and resources, making financial literacy and management accessible to all. As we continue to grow, we are looking for passionate individuals to join our team and contribute to our mission.

Role Overview:

We are seeking a Senior SEO Manager with a proven track record of scaling organic traffic significantly, from the tens of thousands to several lakhs of monthly visitors. The ideal candidate will have a deep understanding of SEO, including YouTube SEO, and the ability to project traffic growth and prioritize SEO initiatives in alignment with our business objectives. While a finance background is preferred, it is not mandatory. This role offers the opportunity to directly impact our growth trajectory and eventually lead and expand the SEO team.

Key Responsibilities:

- SEO Strategy: Develop and execute a comprehensive SEO strategy that encompasses website optimization, content strategy, link-building, and YouTube SEO to drive significant growth in organic traffic.

- Traffic Growth: Demonstrate a proven ability to scale organic traffic from 15k to several hundred thousand visitors, employing innovative SEO techniques and strategies.

- Analytics and Reporting: Utilize analytics tools to monitor performance, analyze traffic data, and provide insights on traffic projections and the effectiveness of SEO strategies.

- Content Optimization: Work closely with the content team to optimize existing content and guide the creation of new content that is SEO-friendly and aligned with user intent.

- Technical SEO: Identify and resolve technical SEO issues that impact site performance and search engine ranking.

- YouTube SEO: Apply SEO best practices to enhance the visibility and reach of video content on YouTube, driving traffic and engagement.

- SEO Prioritization: Assess and prioritize SEO initiatives based on potential impact, resource requirements, and alignment with business goals.

- Team Leadership: Over time, recruit, mentor, and lead an SEO team, fostering a culture of continuous learning and improvement.

Requirements:

- Experience: 6-8 years of experience in SEO, with a strong track record of scaling organic traffic significantly.

- SEO Expertise: Deep knowledge of SEO practices, trends, and tools, including experience with YouTube SEO.

- Analytical Skills: Strong analytical abilities, with proficiency in using analytics and SEO tools (e.g., Google Analytics, SEMrush, Ahrefs) to drive decisions and report on performance.

- Content Knowledge: Experience in content strategy and optimization, with the ability to work closely with content teams to produce SEO-friendly content.

- Project Management: Excellent project management skills, with the ability to prioritize tasks and manage multiple projects simultaneously.

- Communication Skills: Strong communication skills, with the ability to present SEO strategies and results clearly to stakeholders at all levels.

- Growth Mindset: A proactive and growth-oriented approach, with a desire to continuously learn, improve, and stay ahead of SEO trends.

- Leadership Potential: Leadership experience or potential, with the ability to mentor team members and build a high-performing SEO team over time.

What We Offer:

- Competitive salary and benefits package.

- A role with significant impact on the company's growth and visibility.

- An opportunity to work on innovative fintech products that are changing the way people manage their finances.

- A dynamic, inclusive, and collaborative work environment.

- Professional development opportunities to advance your career in SEO and fintech.

- The chance to lead and grow the SEO team as the company expands.

How to Apply:

Please send your resume, a cover letter detailing your experience in scaling organic traffic, and work samples or case studies. Be sure to highlight your experience with YouTube SEO and any experience within the fintech or financial sectors.