Jarvis - Digital Engagement Manager

About Jarvis Technology & Strategy Consulting Pvt Ltd:

Jarvis is a political consulting firm working closely with leading political parties and governments in strategizing, ideating and implementing large-scale political campaigns and government initiatives. We are a young and enthusiastic team, which aims to build a leading political consultancy firm in the country. Members of the team are from top educational and professional institutions of the country (e.g. IIT, ISB, IIM etc.) and have been handling political campaigns at national and state level from past 3 years.

We seek to re-define how political leadership engages with the citizens using cutting edge technology, data analytics, new age media, research and professional management practices in the political ecosystem.

About the role: Digital Engagement Manager

We are looking for a Digital Engagement Manager to run digital marketing/promotional campaigns. In this role, you should be well-versed in principles of creation and optimizing ads on various social media platforms (Facebook, Twitter etc), Google Ads, and search engine marketing (SEM). You will have to analyse consumer sentiments, formulate digital marketing strategy and implement them.

Job responsibilities:

- Benchmarking social media best practices

- Monitoring social media trends and analysing consumer behaviour

- Developing content strategy and plan for various campaigns

- Responsible for increasing direct indirect reach of marketing campaigns at minimum cost.

- Creating, monitoring and optimizing all digital marketing campaigns (FB Likes, Google Ads etc)

- Creating monthly spends budget.

- Making reports on our key marketing metrics on a weekly basis to track performance of our campaigns and take informed decisions.

- Oversee performance of all social media platforms and channels in order to ensure a common standard of excellence

- Initiating cross-promotional marketing, build strategic partnerships with other dominant players with an aim to increase indirect reach of our content.

Requirements for the Job :

- Experience in running and optimizing Facebook, Twitter, Google Ads, SEM etc

- Experience in designing and monitoring direct mailer campaigns

- Extensive understanding of digital and social marketing industry trends, tactics, current events, and user behavior

- Understanding of Social media Analytics tools and Google Analytics

You will need the right mindset to thrive and grow in a young and enthusiastic firm like ours. You might be a good match if:

- You have a bias for action - given an option between going ahead without a lot of clarity and not doing anything while waiting for clarity, you always choose the former

- You have very strong work ethics - you don- t worry about work hours or scope of your work, as long as your extra effort helps the team achieve its goals

- You are a collaborative team player. You value learning from others and teaching others. You realize the importance of interpersonal bonds for the overall success of the team