Innovaccer, Inc. is a leading San Francisco-based healthcare technology company committed to helping healthcare care as one. The company is recognized as a Best in KLAS vendor for 2021 in Population Health Management and #1 customer-rated vendor by Blackbook. Using its Data Activation Platform, Innovaccer unifies patient records and leverages artificial intelligence and analytics to automate routine workflows and facilitate whole-person care. Your Role :&nbsp; - Innovaccer is growing at an exponential rate, operating across 5 key markets within the US healthcare ecosystem: Value-based care providers, Fee-for-Service providers, Payers, Employers &amp; Life Sciences. Each of these markets have solution categories where Innovaccer is constantly working on building category leadership. - In this role, the incumbent will be responsible for end-to-end marketing and business generation for one leading category within one of Innovaccer's key markets and work with the Innovaccer leadership team and cross-functional leaders across sales, product, growth and inside sales teams to make us win in the category. - You will be responsible for understanding the market landscape, identifying your target audience and creating the strategic positioning, targeting plan and channel mix to meet your category's pipeline target. You will be leading all new solution/product launches for your assigned category and clearly communicating the - why, what and&nbsp; when to the marketplace - You will also be responsible for developing market &amp; competitive intelligence, value proposition &amp; sales enablement materials for the category. You will work closely with the marketing, product and sales functions to build a robust launch and pipeline generation plan. This includes liaising with content marketing, PR, demand generation, digital marketing, and field marketing. A Day in the Life : - Develop Go-To-Market strategy for your category and create the strategic blueprint to achieve category leadership and pipeline targets. - Lead the solution launches and develop core positioning, buyer personas, messaging hierarchy and pitches for the identified target audience suited to your category - Collaborate with Innovaccer Leadership team and cross-functional heads across sales, product, sales support and marketing functions to align strategies and provide full support in achieving category business goals - Deepen our understanding of target category and relevant audiences through competitive and market intelligence - Ideate and execute campaigns to generate awareness and interest for your respective solutions in the category - Identify product needs and emerging trends for your category What You Need : - 3-5 years of relevant experience in Strategy consulting, B2B/IT software solution marketing healthcare consulting - MBA/ PGDM from Tier I,II college in Business strategy, Marketing, Analytics or other related discipline (Mandatory) - Experience leading, or working with, a multi-faceted marketing organization. - Must have natural business acumen in order to qualify an opportunity - Exceptional communication skills (both written and verbal) - Strong execution and collaboration skills.

Bangalore

Delhi NCR

Hyderabad

Noida

Innovaccer - Manager - Strategic Marketing 

Innovaccer - Manager - Strategic Marketing  ,Job Description for Innovaccer - Manager - Strategic Marketing  in Innovaccer in  Bangalore Delhi NCR Hyderabad Noida for (3-5) years of experience. Apply Now!

Job Description for Innovaccer - Manager - Strategic Marketing  in Innovaccer in  Bangalore Delhi NCR Hyderabad Noida for (3-5) years of experience. Apply Now!