inFeedo - Manager - Search Engine Optimization

We are a leading predictive people analytics company, empowering over 700,000 employees worldwide through our AI-enabled engagement bot for HR called Amber. Our presence in the APAC market is strong, and we serve more than 275 customers, including companies like Tata, OYO, Axis Bank, and Makemytrip. We revolutionize the employee experience across 60+ countries.

Our ambitious goal is to achieve a remarkable 400% year-over-year growth, making Amber a trusted friend at work for over 100 million employees globally. With a team of 200 passionate individuals guided by our core values, we are reshaping HR practices.

As the SEO Manager, youll be leading the SEO strategy with the ability to influence everything from Research and Technical Audits to Content and Link Building.

No. of positions: 1

What will you be doing?

- Own pipeline targets and end-to-end keyword research, search engine optimization of existing content to drive MQLs and Customers via the organic SEO channel.

- Drive high-value organic traffic and convert it into actionable leads by implementing targeted CRO techniques.

- Content Strategy: With the support of our wider marketing team, create and optimise high-quality, SEO-friendly content

- Conduct in-depth keyword research and analysis to identify opportunities for content optimization and website improvement.

- Perform on-page and off-page SEO optimization, including meta tags, content optimization, link building, and technical SEO enhancements.

- Monitor, analyze, and report website performance using web engagement tracking tools, such as Google Analytics, to identify areas for improvement and optimize conversion rates

- Collaborate with cross-functional teams, including content creators, designers, and developers, to optimize website content and improve overall user experience.

Is this you :

- 4-6 years of work experience in B2B Software/SaaS industry, focusing on technical SEO and digital marketing

- Strong understanding of search engine algorithms, keyword research, and SEO best practices

- Hands-on experience in optimizing websites for search engines and increasing organic traffic

- Proficiency in web analytics tools like Google Analytics to analyze website performance and identify improvement areas

- Experience with marketing automation platforms, preferably HubSpot, for lead generation and nurturing campaigns

- Familiarity with website CMS platforms prefrebaly Hubspot CMS

- Excellent analytical skills to interpret data and derive actionable insights

- Strong project management skills for managing multiple campaigns concurrently

- Excellent written and verbal communication skills for effective collaboration with cross-functional teams

- Self-starter with a proactive and results-oriented mindset

Brownie Points :

- Startup Experience

- Alignment to our core values