IndusInd Bank - National Program Head - Branch Distribution - SME Banking

Role Details :

- Leader for SME Banking Program driven centrally, executed through distribution network in Branch banking

- Responsible for driving the branch deliverables across SME focused branches in the country (288 branch as of FY 21)

- Strong target & deadline orientation in driving key product lines - Assets, FEE, Current Account book grow & new client Acquisition; responsible for target delivery along with Zonal heads

- Good exposure and knowledge of full suite of products offered by the consumer bank (CASA, Fee, Assets, Revenue products, Assets (secured and unsecured), Insurance products and Investments products

- Innovate and oversee the optimization of existing channels & verticals to achieve the business growth plan

- Formulate and execute action plans catering to SME branches for the country in line to the banks agenda

- Should have analytical and strategic bent of the thought process to think of new product/strategies to scale up the business

Overall Job Description :

- Manage and own the SME banking program and delivery of 288 SME branches and distribution team

- Create synergy between the central SME program and the geographical distribution hierarchy

- Responsible for SME business drive across the channel distribution heads and zonal heads

- Monitor Branch & Channel wise performance for the SME tagged branches on business objectives and parameters

- Should come up with new areas of business expansion, strategic partnerships

- Review areas of opportunity in regions and zones and create plans to tap opportunities to deliver business objective

- Review and take corrective action with the regional heads and zonal heads to ensure delivery of key objectives:

1. Distribution Expansion of SME banking product suite - Asset products (LAP, BBG), TFX etc.

2. New To Bank Current Account acquisition through Non - Emerging Corporate channel/branch staff

3. Activity Plan

4. Volume, Yields, Fees and Client engagement

- Hire, Monitor and Motivate Program team at bank level for SME banking to deliver planned KRAs

- Identify and execute initiatives to cater to the business objectives centrally as part of the program

- Customer Service Delivery & Operations management including :

- Sales Management

- Service Management

- Transaction Management

- Brand Management

- Audit & Compliance

- People management