Indus OS - Campaign Manager

We are looking for a Campaign Manager who will be responsible for running performance & brand campaigns on RTB & Programmatic Platforms. This person will liaise both with DSPs, and cross-functionally with sales, marketing, data, and product teams to ensure the success of programmatic monetization. You will have a deep understanding of programmatic advertising and revenue optimization.

Roles & Responsibilities

Responsibilities will include:

- Drive and lead programmatic advertising data operations.

- Responsible for managing relationships with existing DSPs and ensuring optimized delivery of programmatic campaigns.

- Analyze SSP/DSP bid metrics (ad requests, auctions, failed bids, timeouts, invalid creatives) to identify contingency and work with partners towards resolution.

- Maintain alliances with demand sources to increase programmatic yield and selling opportunities Lead the monthly & quarterly forecasting and reporting cycle for demand partners/DSPs.

- Develop key variables and dashboards to visualize inventory monetization and allow smart judgments

- Collaborate with the team to convey needs for ingestion of new data sources and support the routine reporting of key - analytical information.

- Maintain a solid understanding of ad platforms, data sources, and Digital Operations systems relying on these variable inputs to develop data-driven recommendations for improving yield or operational effectiveness.

Eligibility :

- 3+ years of performance & brand advertising, or growth marketing, or analytics experience with at least 1-2 years in working with programmatic platforms

- Knowledge of data analytics and optimization products required. Demonstrated analytical skills, with the ability to use tools to create insights to improve our product. Entrepreneurial self-starter who deals well with ambiguity

- Will be both a strong, influential cross-functional team leader

- Excellent problem-solving skills and ability to work independently

- Strong sense of ownership and track record of quality work

- Preferred Qualifications & Experience: BA/BS Degree / PG/Engineering or relevant experience

- Proficient in Microsoft Excel.

- Ability to synthesize large data sets and develop meaningful insights