Posted By
Posted in
Sales & Marketing
Job Code
1308954
About IN10 Media
IN10 Media is a network with a plethora of offerings across the media and entertainment sector. With deeply entrenched roots in the creative community and a long-standing association with premium content, it has businesses across Broadcast: EPIC, ShowBox, Filamchi, Gubbare & Ishara; Digital: EPIC ON & DocuBay; Production: Juggernaut Productions; and Gaming: Platanista, covering every aspect of the content life-cycle across platforms.
Led by Aditya Pittie, IN10 Media Network has its efforts focused on building world-class brands that are the epitome of quality content.
This is a WFO opportunity based at Jogeshwari (W), Oshiwara, Mumbai.
Job Overview:
The role-holder is responsible for building IN10's Brand and viewership of its shows by putting efforts in executing the strategies for positioning and brand promotions. The resource shall play a critical role in creating and executing attractive brand alliances and partnerships for audience engagement leading to viewership.
Brand Promotion:
1. Understand our Brands, TV Shows and Brand perception.
2. Responsible for ideating promotions of brands and shows.
3. Creating brand pitches along with the creative team.
4. Creative content ideation.
5. Ideate on organically promoting content on various platforms. On-Ground and Digital
Market Research:
1. Conduct continuous market research on latest trends in consumer engagement.
2. Research on content consumption of our TG.
3. To be updated about Competition and brands
Brand Alliances & Partnerships:
1. Identify opportunities in various content (TV Shows) for barters and partnerships with various brands.
2. Sourcing new partners and creating exciting partnership solutions.
3. Come up with mutually beneficial partnership terms and crack attractive partnership deals.
4. Drive co-branded partnerships and barters.
Stakeholder Networking and Management:
1. Work with internal stakeholders (Graphic and OAP team) on the overall creatives of the content
2. Need networking skills and connections with vendors & external stakeholders.
3. Network and build business relations with key marketing resources of various Brands we would like to be associated with.
4. Collaborate with Marketing Teams and Agencies for various deals and execution thereof.
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Posted By
Posted in
Sales & Marketing
Job Code
1308954