JOB DESCRIPTION:
Position Title: Public Relations Manager
Designation: Manager/Senior Manager
Location: Mumbai. Travel, as circumstances warrant
Reporting Manager: CEO/Co-Founders
Purpose of the role:
- To inform the public, prospective customers, investors, partners, employees, and other stakeholders, to maintain a positive or favorable view about the organization, its leadership, products, or political decisions & build the brand, spread the organization's message, and minimize the effect of negative publicity.
Roles & Responsibilities:
- Experience advising C-suite Leaders on varied areas concerning Media Visibility, Reputation Management of the Company.
- Ability to work well with minimal supervision and strong follow up skills
- Proven track record in securing media visibility for the company and C-suite Leaders
- Maintain strong media relations with print, radio, broadcast channels and online media
- Talent for idea generation, thoughtful brand communication, brand building, and image/buzz-building
- Ability to generate and analyze regular media trends and recommend strategies for improved exposure of Brand and C-suite leaders
- Crisis Communication - Develop scenario planning for potential issues.
Key interactions:
Internal: ImpactGuru Co-Founders & their office, Chief Product Officer, product development team members, operations, business development, finance, HR, legal, et al.
External: Hospitals & other medical providers (Executive Board, C-level executives & other representatives), Doctors, Campaigners & Donors (as & when circumstances warrant), ImpactGuru investors, Auditors
Professional Experiences :
- Minimum of 5 years experience in the role of in-house Public Relations at an organization in India and/or with a PR agency. (mandatory)
- Prior experience in a start-up environment is a definite plus.
- Experience in directly engaging with C-level executives of clients.
- Proven track record designing and executing successful public relations campaigns at both a local and national level.
- Strong relationships with both local and national business and industry media outlets
- Experience in acting as a company spokesperson; comfortable and skilled in both broadcast and print media interviews
- Exceptional writing and editing skills.
- Superior communications skills; written and spoken
Qualifications :
- Bachelor's/Master's degree in Marketing, Advertising, Communications or a related discipline, or equivalent practical experience. (mandatory)
Functional & Behavioural Competencies :
- Public Relations
- Project management
- Multiple stakeholder management
- Growth mind-set
- Aggressive delivery targets-oriented mind-set
- Entrepreneurial mind-set
- Ability to deliver in high pace environment
- Excellent communication
- Dynamic personality
- Engage with C-level executives of hospitals & other partners
What do we offer?
- Attractive salary & performance-linked bonuses
- Health Insurance benefits
- An opportunity to be in a leadership position of a high-growth start-up
- Fun, casual & flexible work environment
- Entrepreneurial, forward-looking, growth-driven & open work culture
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