IIFL Home Loans - Website Manager - Digital Marketing

Digital Marketing Manager (Website Manager)

IIFL HOME LOANS DIGITAL MARKETING MANAGER

About IIFL Home Finance Ltd.: Established in 2006 as a wholly-owned subsidiary of IIFL Finance Limited, the Company commenced operations in 2009 after being registered with the National Housing Bank (NHB). The Company has progressively worked towards facilitating affordable home loans to property buyers. Through a wide network of branches, backed by a digital infrastructure and social development intent, the Company caters to the evolving home finance needs of marginalized sections across the length and breadth of the nation. Customer-centricity forms the core of our offerings. Read our latest:

Job Description: We are seeking an action-oriented Digital website manager to help concept website Management , Analytics and SEO. The Ideal candidate will create and implement the marketing strategy using online methods to gain new customers. The ideal candidate is both a self-motivated individual and a positive team player. The candidate must have:

- Proven experience as SEO Manager.

- Knowledge of HTML/CSS

- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)

- Review technical SEO issues and recommend fixes

- Optimize website content, landing pages and paid search copy

- A good understanding of all aspects of on-site and off-site SEO

- Advanced problem-solving skills for websites and technical SEO implementation experience including: on-page SEO factors and site architecture improvements, along with knowledge of content management systems.

- In-depth knowledge of research principles and methods and experience in analysing data.

- Analytical mindset and critical thinking

- Excellent communication and interpersonal skills

- Monitor and analyze effectiveness of marketing campaigns.

- Manage website content.