Ignis Software Technology - Manager - Marketing

Salary Range: 6-12 LPA

Responsibilities

- Work closely with the Sales team.

- Demand generation through both offline and online media (Newsletter, Webinar, Campaign, Digital etc)

- Market Research, Analysis, Segmentation & Positioning as per market situation and company's business direction

- Event planning and coordination (Trade Shows, Roadshows etc.)

- Work closely with the Delivery/Engineering team to understand company's offerings

- Contribute to collateral preparation

- Ensures adherence to Quality process

- Administer Sales productivity (CRM, Training)

Unique Knowledge & Skill Requirement

- Hands-on experience in marketing role of IT companies for overseas markets (North America. Europe) - both offline and digital

- Has an understanding of the enterprise technology space and offshore outsourcing paradigm

- Proven track record

- Excellent communication skills.