IDfy - UX Lead

About IDfy :

IDfy has a simple mission : to create a world of opportunity by detecting and stopping fraud in transactions. These transactions can be about opening bank accounts, giving loans, onboarding new employees or authenticating different parties that are part of a marketplace. IDfy is a market leader in this space in India with more than 500 customers. Our customers include India's largest banks (HDFC Bank, Kotak Mahindra Bank, IndusInd Bank, IDFC), wallets (PhonePe, Paytm, Ola Money), lenders (ABFL, IIFL, Tata Capital), Sharing economy / eCommerce giants (Amazon, Airbnb, Ola, Zoomcar, Dream11) etc. Our partners include transUnion, IBM, Salesforce, CRM Next, Google, Visa and many more.

About the role :

Get ready for the thrill of your life! We are looking for someone to:

- Conduct concept and usability testing and gather feedback

- Create personas through user research and data

- Define the right interaction model and evaluate its success

- Develop wireframes and prototypes around customer needs

- Find creative ways to solve UX problems (e.g. usability, findability)

- Work with UI designers to implement attractive designs

- Communicate design ideas and prototypes to developer

Key Skills:

- With the experience of at least 4-5 years into User Experience

- Startup & SAAS based companies experience would be an added advantage