Idea - Assistant Manager - Brand Marketing

Brand positioning is an important task in today's competitive market scenario. The customer strongly believes in buying the brand which provides more talk time in lesser price. Customer will come to know about the tariff/ product & other relevant details through brand campaign.

The profile is responsible for planning, designing and developing national and circle specific brand promotions for both thematic & schematic campaigns in order to achieve brand visibility in the market & to improve brand image, which is measurable through Brand Track Index (BTI).