Hurix - Manager - Paid Campaigns - Online Marketing

Hurix Elearning Digital - Manager - Paid Campaigns Online Marketing

About the Organization - Hurix Digital Elearning

EDTech Domain

We are hiring for Below Skills :

Manager - Paid Campaigns

- Exp into Paid Campaigns

- Self-Rating on scale of 1 to 5 (5 being the highest) for Data Analytics & Data Visualization & Excel

- Exp on Google Ads, FB, Insta Campaign

Job Responsibilities:

- Create and execute paid media strategy and establish priorities & tactics for achieving MQLs/KPIs

- Research competition, keywords, create ad copies, monitor performance, conversions, A/B Testing

- Build and optimize keywords lists with a continuous test & learn practice to deliver a strong ROAS

- Manage paid search campaigns, paid social campaigns & display campaigns across LoBs

- Understand campaign objectives and optimize ads for conversions and lead generation

- Manage the service and product websites paid search budgets and monitor ROAS closely

- Report paid analytics with actionable insights to identify gaps and adjust ad campaign spends

Position Requirements :

- PPC Campaigns Management Google Ads/FB

- Research Keywords & Competition Tracking

 - Campaign Strategy & Execution

- Performance Tracking & Optimizing

- Analytics & Reporting

Experience:

- 3-8 years of experience with online marketing, B2B experience is preferred

- Hands-on experience in the execution of PPC - Google Ads/FB/Insta campaigns

- Ability to develop and execute marketing strategies using online channels and tools

- Detailed understanding of Google Analytics, Google Ads, SEM and Facebook/Insta Ads

- Ability to write ad/landing page copy as per best practices for Google Quality Scores

- Strong analytics, Data Visualization and Excel skills

Kinds of Projects Undertaken: B2B Campaigns on Google Ads, Display Campaigns, B2C Campaigns on Facebook, Instagram, LinkedIn Lead Gen Campaigns

Please apply with below details in your resume:

Reason for change:

Team Management Exp:

Team Size:

Current CTC:

Expected CTC:

Notice Period:

Pratik Dube