Hindustan Wellness - Digital Marketing Manager

About Company:

Hindustan Wellness National Reference Lab which is located in Gurugram and is manned by the faculty of highly qualified and experienced Doctors committed to mentor a team of Doctors, Scientists, Technicians and Phlebotomists. The lab is fully automated NABL Accredited lab. It is spread across 10,000 sqft and has state-of-the-art equipment from the most reputed equipment manufacturers from the USA, Germany, Switzerland, Japan etc. This Lab can undertake all kinds of tests under one roof. Come, be a part of our highly motivated and super dedicated medical team!!

Job Description

1. Hands on in PPC

a) Facebook Sponsored Ads and Contextual Ads

b) Google Display Ads, Search Ads, Contextual Ads, YouTube Ads, App Installation

c) Content Marketing

d) Organic Marketing

2. Knowledge of SEO to optimize Website and paid campaigns and generate organic leads.

3. Hands on : Digital Marketing Tools

a) Google Analytics

b) Web Trends

c) Webmaster tools

d) SEM RUSH TOOL

4. Hands on in managing multiple campaigns with different sets of Targeting like City wise, Channels wise, Audience wise to generate targeted queries & Call to feed Call Canter.

5. Handling huge marketing budget and able to allocate budget channels wise & Campaign wise to gain better ROI.

6. Tracking of All Campaigns, Ads on the ground of Performance & ROI

Qualification & Other

- Key requirements: Graduate / Post Graduate Prior Experience of 5 - 10 years.

- Ability to work in a highly charged environment without compromising on the set quality standards.

- Intelligent and self-motivated individuals, willing to work hard.

- Excellent oral and written communication skills. Innovative, enthusiastic & a quick thinker.