Assisant HR Manager at Hindustan Times
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Hindustan Times - Market Communication Lead (6-11 yrs)
Overview: -
Hindustan Times (HT), almost 100-year-old brand, and Mint, business and market news platform, both by HT Media group, are looking for a talented writer who thrives on digital marketing. This person will be required to create compelling headlines, body copy and head-turning campaigns which will enable brand salience and help in the business to grow.
If you are keen to change the landscape of news subscription with the power of words, this is the place for you!
Roles & Responsibilities -
- Collaborate with Marketing and Design team to interpret project briefs and develop relevant concepts into creative assets
- Conduct in-depth research on industry-related topics in order to develop original marketing content
- Produce error-free content that adheres to the brand guidelines
- Manage and organize multiple projects with deadlines
- Propose campaign theme, along with copy concepts, and present underlying strategic thinking
- Create campaign and copy for social media ads and posts, as and when required
- Comfortable working independently with little direction under tight deadlines
Minimum Qualification & Skills -
- Bachelor's degree or equivalent experience in advertising/literature
- 5-7 years of marketing communication experience
- Has managed a team of copywriters and designers
- Experience in a consumer tech brand is a plus
- Excellent writing, editing, and proofreading skills with a diligent eye for detail, language, flow, and grammar
- Ability to work independently and/or with a team to meet deadlines