Job Description : - Planning and implementing marketing campaigns for research business, briefing sessions, to generate qualified leads for the sales team. - Work closely with the research as well as sales teams to drive a regular calendar of activities. - Owning, managing and driving end to end marketing plans and executions for all research products/platforms of the group. - Building alliances with media houses, PR agencies, local partners etc, for planning media activities, press releases, relationship building meetings, media events, article placements and interviews. - Conceptualizing and delivering marketing copy for amplification of a research products and reports. - Supports her/ his team by collaborating on talking points in a creative brief and creation of content that helps amplify the message. - Supports her/ his team to ensure accurate campaign delivery through the development process from initial concepts, research, artwork creation, documentation, implementation within the required timeline. - Effectively position the brand's service offerings with a focus on consistent client retention. - Analyse and create/modify content processes, templates, and documentation to increase efficiency and quality of work. Professional Experience : - Excellent written communication - Is familiar with publishing / software / research and marketing techniques. - Creates brand enhancing copy, as and when required; including but not limited to Press Releases, market collateral development, customer success stories and product collateral. - Is familiar with Digital Marketing tools and can monitor/execute marketing tasks - Analysis and understands the different needs of the market segments and implements strategies/programs as appropriate to maximize profitability - Prior experience with Research Company or B2B content marketing essential Functional Competencies : - Ability to adapt in fast-paced &amp; challenging environment. - Analysis and understands the different needs of the market segments and implements strategies/programs as appropriate to maximize profitability - Strong business communication skills - written and verbal - Analytical skills to forecast and identify trends and challenges - Familiarity with the latest trends, technologies and about marketing automation tools

Delhi NCR

Hindustan Times - Manager - Marketing 

Hindustan Times - Manager - Marketing  ,Job Description for Hindustan Times - Manager - Marketing  in HT Media Ltd in  Delhi NCR for (5-8) years of experience. Apply Now!

Job Description for Hindustan Times - Manager - Marketing  in HT Media Ltd in  Delhi NCR for (5-8) years of experience. Apply Now!