Group Head - AVP Sales - Print Business
Key Responsibilities:
Strategy Formulation:
- Develop a strategy to formulate sales plans for the assigned categories and ensure all accounts are working to optimum capacity.
- Analyse overall sales force effectiveness and develop solutions to improve performance and resource utilisation.
- Strategically allocate sales effort and resources based on assigned category priorities, ensuring alignment with your sales team.
Revenue Generation:
- Deliver revenue in tune with targets at identified yields.
- Maintain market share for print and digital
- Evolve an efficient sales planning process by analysing the optimum category mix for best returns and planning growth in various categories.
Customer Relationship Management:
- Ensure full coverage and solutions for all clients and agencies within the category.
- Develop and monitor an efficient client relationship process through excellent service delivery to ensure continuous business growth.
- Coordinating with clients and agencies of advertisers to ensure internal timelines
- Understanding client business needs and seasonality and accomplishing a plan to fulfil targets accordingly
- Providing and analysing competitive intelligence
- Make a proper presentation for the client based on their needs.
- Providing solutions to clients towards maximising revenue for the business
- Conceptualise and monetize special initiatives
Team Management
- Develop a performance plan and set annual targets for your team to drive a high-performance sales culture.
- Monitor the market and lead your team to drive new client acquisitions and identify new opportunities to maximise sales.
- Review the progress of your team through regular meetings and manage effective programmes to compensate, coach, appraise, and train the sales team.
- Support building the digital capabilities of your team and provide them with new client exposure.
Key Performance Indicators:
- Revenue: To generate revenue for the specified categories
- Market Share: Maintain volume share for print and digital
- Compliances: SFDC Compliance and other important internal and external compliances
People Management :
- Digital skill development
- New structure alignment and change management
- New client exposure
- Educational Qualification: Postgraduate or MBA
- Experience: 15+ years experience with well-known print media brands (ad space sales),
- Candidates are preferred only based on Mumbai market experience.
Subject: Profile for Group Head - Mumbai
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