Hindustan Coca-Cola Beverages - Key Accounts Manager

1. To Allocate & Monitor Budgets for Events/Promotions, Signage & Merchandising for the Key Accounts.

2. Deliver insightful customer, shopper and occasion insights, plus marketing equipment, promotions, and other services to maximize profit in every channel.

3. Generate actionable consumer/shopper insights to maximize profit in the key accounts of the designated channel.

4. Develop standard key account Terms & Conditions for designated channel and ensure compliance.

5. Support the National Key Account Manager in negotiations with key accounts customers.

6. Create customer-tailored activations for national key accounts.

7. Ensure that all Key Accounts are managed according to national guidelines with respect of the volume, profit and EBIT.

8. Account activation as per DEEP RED.

9. New Account Acquisition-Grow the National Portfolio by aggressively acquiring large Key Accounts in India as well as tieing up with International Key Accounts for the particular channel.