HealthKart - Brand Manager - IIM/MDI/ISB/FMS

Hiring for Brand Manager position for HealthKart.

JOB DESCRIPTION

Reporting To: General Manager

Department: Brands

Location: Gurgaon

KEY RESPONSIBILITIES:

- Determine GTM Strategy, Packages, Pricing for different sales channels - Online, Specialty Stores, MT, GT 

- Develop strategic plans for consumer/trade advertisement through various media vehicles: digital, radio, print, web, and social media 

- Define brand positioning and marketing strategy for various products 

- Identify new product opportunities as well as brand extension and work closely with R&D team to come up with winner products 

- Own the top line and bottom line targets of his/her portfolio and work closely with sales team to achieve the revenue targets 

- Own few key core initiatives for the brand from end to end and work closely with cross functional teams to drive those.

JOB REQUIREMENTS

Key Competencies/ Skills Required:

- MBA from tier-1 B School with 2 years of brand management experience or NIFT (equivalent) graduate.

MINIMUM/SPECIFIC EXPERIENCE: 

 - Tier 1 college - 2/6 years of experience with at-least a year in brand marketing 

- Potential Pool - Start-ups, Core Marketing, E-commerce, General Management ( TAS ) etc. 

- Basic attribute - Opportunity for fast growth and strong business judgement