About the client:
- Company Name: Leading Client
- Industries: Software / Software Services
- Company Type: Startup
- Funding Stage: Other
- Headquarter Location: Pune
- Nature of Offering: Product
- Founding Year: 2019
- No of Employees: 201-500
- 12-15 years' experience in Social media/ Deep Listening, social analytics
- Devising social media strategy
- Ensure robust listening desk optimized with top-notch tools
- Proactive narrative building to avoid crisis and established desired brand associations
- Support building and executing the Social Media strategy through competitive and digital trends research, benchmarking, post-campaign, and audience analysis.
- Gauge the brand sentiment, monitor media outlet stories, flag potential risks, and build on potential content opportunities
- Provide timely and critical insights to the rest of the team, key stakeholders, and senior management.
- Analyze data for social and digital content and to draw credible conclusions from Facebook, Twitter, Instagram, YouTube and LinkedIn Analytics/Insights
- Consult stakeholders on topic definitions, social listening measures and filters to define objectives and set deliverables for standard and custom reports.
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