Head - Sales Transformation - Consumer Goods

We have an urgent role with one of the biggest consumer goods MNC at Bangalore

Role : Head Sales Transformation

ctc : 65-70 Lacs

Profile :

PURPOSE OF THE ROLE

This role is responsible to create and implement business strategies around:

- Short term focus of delivering financial benefits through optimization of trade spends, trade focused customer marketing spends and pricing. Additionally, devise plans/strategies for maximizing margin & mix improvement opportunities. Integrate innovation plans into margin & mix improvement plans

- Build analytics and data driven decision making capability in HO Commercial to driven effective execution in clusters

- Drive capability for the commercial function to adopt to evolving operating model and aid in upskilling of talent to deliver business goals. Build, assess and manage capability building for extended sales - Third Party.

- Responsible for implementing and managing critical tech business platforms for commercial

- Create long term NRM & Analytics capability & deliver Net Revenue Management targets for the year

- Build out and run the Trade Promotion Management (TPM) platform as a single platform for BTL scheme across design to implementation to analytics

- Create and deploy analytics capability in HO and Clusters to support data driven decision making around schemes and investments

- Work with clusters to deliver in year NRM targets across pricing, trade promotions and customer marketing investments

- Identify effectiveness and optimization opportunities across state / brand combinations and implement via innovative scheme designs

- Continuously monitor and measure performance of schemes to ensure that plans are on track

- Embed power BI as reporting tool for Business performance.

- Identify & prioritize opportunities to drive

- Enable technology adoption for Commercial

- Drive technology implementation for commercial business requirements through IT /technology/implementation partner

- Drive the change management & adoption of new technology platforms for commercial

- Create & help execute IT roadmap for commercial-identify new age technologies / practices to evolve the commercial function.

- Implement retail execution in India, as per global guidelines

- Implement Business critical technologies & platforms ie TPM/Polaris/MDM

- Automate SIC enabling computation & Analysis

- Embed SFA for FLS and TLs

- Sales beat automation automate the beat planning

- Enhance retail execution

- Project Improvement & Capability building

- Drive Sales force effectiveness for initiatives entailing productivity, performance metrics & embedding Diageo global programs

- Design & drive Sales Incentive Plans

- BPM project - Drive standardization & automation of performance reporting.

- Build capability of the sales organization in synergy with India strategy plan

- Focus on upskilling on key roles which are key to the Sales transformation such as Luxury vertical, TLs, Analytics etc

- Roll out capability program to accelerate performance through common set of behaviors & measures ( Win with 6)

- Drive HO BPMs

- Manage preparation for HO Commercial BPM with clusters across reporting, issue identification, etc

- Create suite of solves for issues, drive alignment with clusters and escalate to functional heads for alignment and implementation go ahead

- Drive data based decision making across regions/clusters

People Management :

- Provide functional Leadership & guidance to Sales Excellence Leads & MIS team '

- Conduct timely goal setting, monitoring, review of performance and provide feedback to team member, Ensure that the team is adequately staffed as per business requirement, Mentor and coach subordinates to develop the teams capabilities and build a robust succession pipeline,

- Provide guidance and support to team members, where required, Ensure high level of employee engagement and retention of critical employees in order to ensure highly engaged and productive team

- In case you are exploring opportunities outside your current organization, pls share your cv mentioning current and expected package.

Ved