Head - Sales - Media & Entertainment

The Company

Our client is one of the leading FM channels in the country today. The channel is available in Delhi, Mumbai, Bangalore and Kolkata with a vibrant, youthful, creative and interactive programming. With the best quality and most quantity of music on-air, constantly playing only the top contemporary hits the channel is synonymous with less talk, more music. Part of a major media group, the company is growing rapidly through acquisitions and headed to be a dominant player in the industry.

The Role

For their Bangalore station, they are seeking to hire a dynamic and result oriented professional as their sales head. The position reports to the station head and will manage a large team to steer the station's sales from strategy to closures to maximize revenue potential.

Key Responsibilities

- Generating revenues for the region and work closely with the station head on matters related to airtime.

- Develop and implement sales strategy.

- Enhance revenue through direct sales with advertising agencies and clients

- Provide client solutions and integrations

- Create and or identify convergent opportunities with advertisers that capitalize on the Station's capacity to attract a desirable demographic

- Optimize current agency and client relationships

- Function strategically and tactically to position the Station to dominate the radio space.

- Develop sales plans and goals by studying and understanding the station's market and approve all sales promotion campaigns

- Determine price schedules

- Scan the environment to gain insights into competitor strategies, potential business opportunities and market trends

- Recruit and train account executives for the station and work with the sales staff to meet a specific financial goal for the station

Candidate Profile :

You should be an MBA with minimum 10-12 years of national space/time/advertising sales. Radio or broadcasting experience would be an advantage. Experience with both corporate and SME sales in the consumer/B2B domain, with a good connect to the key customers in the market is essential. Experience in managing a team to achieve aggressive targets will be vital to the role.