Head - Sales & Marketing - Real Estate

Sales & Marketing Head for a Real estate firm ( family owned)

Initial Mandate:

- End-to-end responsibility for Sales & Marketing of twin luxury residential projects

- Strategize the communication for the same

- Create a pool of HNI, influential buyer's agents for existing and upcoming premium real estate projects

- Design and implement the user experience and sales ambience

- Setup a Corporate Sales & Marketing Real Estate Team by recruiting, selecting, orienting, and training the team for Sourcing and Closing deals

- Strategize the sales pipeline for the project

- Design strategies to achieve sales targets by monitoring and reviewing achievement against sales targets as per the Annual Operating Plan

- Manage sales deals from first visit to closure by guiding the team across negotiations Ongoing Role

- Contribute to strategic plans, establish customer service and productivity standards for the project under the Group's Real Estate Division portfolio

- Craft strategies for all divisional Marketing Teams including digital, print, communications and creatives

- Reinforce Group Brand Equity across the project portfolio

- Coordination with the Customer Relationship Team to generate referral sales and enhance customer satisfaction during the entire project cycle

Profile:

- Should be a Postgraduate in Business Management from a reputed institute

- Should possess work experience of at least 8 years in the Real Estate sector, preferably in MMR

- Must exhibit the ability to contribute to product and pricing finalisation during Project Launch

- Should be well-versed with the market research tools to help the strategy team and Project Head in finalising the right pricing

- Should have excellent exposure to social media marketing, digital marketing, and ATL/ BTL activities

- Should possess strong networking and negotiation skills with a strong grip on the business environment- must possess the ability to take calls on pricing to achieve the bottom-line

- Should possess strong leadership and interpersonal skills

- Should possess sound experience in generating international and cross-regional sales

Reporting to:

- The position shall report to the Chairman and Managing Director of the group

Compensation Package:

- Matching industry standards with a flexible mix of base salary and performance linked incentives