Head - Sales - General Trade

Industry - FMCG / Foods / Beverage

Category - Sales & Marketing

Job Type - Permanent

Job Description :

- The purpose of this role is to be responsible for developing and executing the overall strategy for the company's B2C operations. This includes overseeing marketing, sales, customer experience, and product development initiatives to drive revenue and profitability in the B2C segment.

Client Details:

Our client is a global MNC with a decade old brands which are popular household names

Description:

- Sales Strategy Development: Develop and implement effective sales strategies, objectives, and action plans to drive revenue growth and expand market share in alignment with company goals.

- Team Leadership: Lead and manage a national sales team, providing guidance, coaching, and support to achieve individual and team sales targets. Foster a high-performance culture and promote collaboration within the team.

- Distribution Management: Manage the distribution network and optimize sales channels to ensure efficient product availability and timely delivery to customers across the country.

- Key Account Management: Develop and maintain relationships with key accounts, distributors, and retail partners to drive sales, negotiate contracts, and ensure customer satisfaction.

- Market Analysis: Monitor market trends, competitor activities, and customer needs to identify new business opportunities, product positioning, and pricing strategies.

- Conduct regular market research and analysis to stay ahead of market changes.

- Sales Forecasting and Budgeting: Develop sales forecasts, budgets, and targets in collaboration with the senior management team.

- Monitor sales performance, analyze variances, and take corrective actions when necessary.

- Sales Reporting and Analysis: Prepare regular sales reports, including sales performance, market share, and profitability analysis.

Profile:

- Management degree in business, marketing, or related field with a track record of delivering results

- Proven track record of successfully leading sales teams and achieving sales targets in the FMCG industry.

- Strong strategic thinking and problem-solving skills with the ability to create and execute effective sales plans.

- Excellent communication and leadership skills, with the ability to influence and collaborate with cross-functional teams

- Exceptional client relationship management and a customer-centric approach.

- Experience working in a fast-paced, dynamic environment with the ability to adapt to change and drive results

- Proficiency in data analysis, market research, and using insights to drive sales strategies.

- Prior experience in consumer products/services or FMCG industry is preferred

Job Offer : NA