Head - Retail Sales - FMCG

Strong leadership and team management skills, with the ability to inspire and motivate PAN India sales team.

Strategic thinking and analytical skills to develop effective sales strategies and drive business growth.

The Role

1. Sales Strategy Development:

- Develop and implement sales strategies to achieve revenue targets and maximize profitability in the FMCG retail sector.

- Analyze market trends, consumer behavior, and competitor activities to identify opportunities for growth.

- Define sales objectives, targets, and KPIs in alignment with company goals.

2. Team Leadership and Management:

- Lead and manage a team of sales professionals, including sales managers, executives, and representatives.

- Provide guidance, training, and mentorship to ensure the team is motivated and equipped to meet sales targets.

- Set performance expectations, conduct regular performance reviews, and recognize top performers.

3. Client Relationship Management:

- Build and maintain strong relationships with key retail clients, including supermarkets, convenience stores, and distributors.

- Collaborate with clients to understand their needs, address concerns, and develop customized solutions.

- Negotiate contracts, pricing, and terms to secure profitable partnerships and long-term business relationships.

4. Sales Planning and Execution:

- Develop sales plans and forecasts for different product categories and geographic regions and monitor sales performance, analyze sales data, and identify areas for improvement.

- Generates ideas about future retail activities both in MT & GT to ensure a cutting-edge strategy; maintains up to date knowledge of the market place, competitors and trends

- Coordinate with other teams to ensure product availability, visibility, and promotional activities meet sales objectives.

5. Market Expansion and Business Development:

- Identify new business opportunities, channels, and markets to expand the company's presence and market share.

- Develop and implement strategies to penetrate new markets, launch new products, and grow existing accounts.

- Conduct market research, competitor analysis, and feasibility studies to support business development initiatives.

6. Budgeting and Financial Management:

- Prepare and manage the sales budget, ensuring expenditures are within budgetary constraints.

- Monitor sales expenses, analyze financial performance, and recommend cost-saving measures.

- Generate sales forecasts, projections, and reports for senior management review.