Head - Product Marketing - IT

Head - Product Marketing

1. Develop and maintain a deep understanding of product portfolio to promote key features and benefits to the market

2. Work closely with product managers to inform roadmap through customer insight and develop business case for new features

3. Develop buyer personas, positioning, messaging and go-to-market strategy for the product portfolio

4. Develop product collateral, product overview, pitch decks, white papers, demo videos and use cases

5. Develop deep expertise in current and upcoming market trends, competitive landscape , and customer needs to inform our positioning and product roadmap

6. Collaborate with sales and pre sales to provide product support in large, strategic deals

7. Candidate should only be from IT Product company