Job Description :
- Manage and oversee the organization's marketing strategy
- Head the planning and execution of the marketing strategies to promote services to online and offline customers, B2C & B2B
- Develop a department-wide online marketing strategy
- Lead development of tailored marketing campaigns
- Identify and reaches out to potential affiliates, partnership, alliances & influencer marketing
- Research and formulates ways to optimize user experience
- Use data and consumer insights to create strategic plan
- Online, digital and social media marketing initiatives
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