Head - Marketing - NBFC

Head overall marketing for all products of the company for Advertising, Brand Management, Product proposition, Channels, fee Income, Corporate Social responsibility & public relations

Advertising & Brand Management:

- Brand Proposition

- Brand communication

- Media Planning

- Customer Proposition Management

- Manage Customer Segment proposition

- Maximize value for customers in each segment through multiple products (Funds &) offering

- Channel Management

- Centralized Support to tele-calling

- Focus on building a digital strategy

- Centralized Fee Income Management

- Establish multiple fee income product Insurance, Investment & Other services 

- Corporate Social Responsibility

- Public Relations (Internal & External)