Head - Marketing
Leading General Entertainment Channel
Please find the following Job Details :
Position - Marketing
Experience - 8 to 12 Years of experience
CTC : upto 15 to 22Lac
Educational Qualification - MBA ( Full Time 2 Years Compulsory )
Role :
Role includes:
- Consumer Marketing with Brand Planning - ATL & BTL Media planning
- Strategic Alliances & Tie ups which will increase the visibility for the brand and help Television Programming
- Conceptualize Country level independent projects for revenue generation
- Working closely with the Sales team for supporting them with the Brand integrations required for selling GEC products
- Conceptualisation and implementation of the annual Operating plan of the channel by supporting it with key marketing tie ups
- Communication development - liason with Creative Agency
- Driving the PR for the brand to create top of mind recall in Media
- Co-ordinate, Negotiate and sponsor local events.
- Event OOH, print, electronic media co-ordination.
- Negotiate packages with outdoor contractors, press publications, etc..
- Driving visibility initiatives
- Marketing Budget Management
- Drive Street level marketing initiatives to ensure interaction and connect with listeners
- Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability
If the following Details interests you , Please send the following Details : Updated Resume , Current and Expected Package on : janki@thepremierconsultants.com
Note: Candidate with 18months of stability in current job is mandatory for the above post.
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