Posted By

Premier Consultants

Partner at The Premier Consultants

Last Login: 08 May 2015

5501

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477

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Job Code

110488

Head - Marketing - Media

8 - 12 Years.Mumbai
Posted 10 years ago
Posted 10 years ago

Head - Marketing

Leading General Entertainment Channel

Please find the following Job Details :

Position - Marketing

Experience - 8 to 12 Years of experience

CTC : upto 15 to 22Lac

Educational Qualification - MBA ( Full Time 2 Years Compulsory )

Role :

Role includes:

- Consumer Marketing with Brand Planning - ATL & BTL Media planning

- Strategic Alliances & Tie ups which will increase the visibility for the brand and help Television Programming

- Conceptualize Country level independent projects for revenue generation

- Working closely with the Sales team for supporting them with the Brand integrations required for selling GEC products

- Conceptualisation and implementation of the annual Operating plan of the channel by supporting it with key marketing tie ups

- Communication development - liason with Creative Agency

- Driving the PR for the brand to create top of mind recall in Media

- Co-ordinate, Negotiate and sponsor local events.

- Event OOH, print, electronic media co-ordination.

- Negotiate packages with outdoor contractors, press publications, etc..

- Driving visibility initiatives

- Marketing Budget Management

- Drive Street level marketing initiatives to ensure interaction and connect with listeners

- Responsible for brand growths, market shares, top line/bottom-line deliverables, and profitability

If the following Details interests you , Please send the following Details : Updated Resume , Current and Expected Package on : janki@thepremierconsultants.com

Note: Candidate with 18months of stability in current job is mandatory for the above post.

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Posted By

Premier Consultants

Partner at The Premier Consultants

Last Login: 08 May 2015

5501

JOB VIEWS

477

APPLICATIONS

7

RECRUITER ACTIONS

Job Code

110488

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