Head - Marketing - IT

Responsibilities:

- Responsible for developing and maintaining marketing strategies to meet organizational objectives for all offerings (Services and Products).

- Conduct customer research, market conditions, competitor data and implements marketing plan changes as needed.

- Manage Group marketing, advertising and promotional and all relevant activities.

- Design, implement, facilitate annual marketing strategy for the company with all modern marketing trends.

- Plan and administer the company's Marketing budget and keep cost in control.

- Customize materials according to specific market or customer requirements.

- Develop promotional material and distribution

- Train the marketing team for prospective collaterals, presentations, etc. in coordination with the production teams

- Responsible for the Public relations efforts

- Connection with External vendors and consultants

- Make staffing and hiring decisions within marketing department.

- Build and develop a marketing team which is competent, commercially astute, dedicated and efficient.

- Manage day to day activity with PR, press and marketing communications team

- Focus on the Branding principles and tactics through multimedia and advertisement

Required Competencies:

- Proven experience as a Marketing Head or similar leadership role

- Must possess good knowledge IT Industry and latest marketing trends

- Experience with new media and internet advertising based on ROI

- Excellent communication skills, both verbal and written

- Excellent Interpersonal Skills

- Entrepreneurial, self-starter with hands-on approach

- Flexible and open to changes and able to manage multiple tasks in restricted timeframes

- Be able to take critical decisions and handle stress

- Team leader, persuasive and innovative

- Travel Ready

Years of Experience: 15+ years of relevant work experience with a reputed organization.

Educational Qualification - MBA in Marketing or related field