Head - Marketing & Growth - FMCG

 We have an opening as a Head-Marketing and Growth with one of our FMCG Client

Experience Required :7+Years into Marketing and Growth

Job Location : Mumbai

Job Description :

We are looking for an experienced person to lead business and brand growth via strategic initiatives in marketing and business channels. You will design, implement, and monitor effective regular and big-ticket campaigns that align with the business goals.

Our ideal candidate is result oriented, data driven, and entrepreneurial.

- The Head of Growth will lead all the internal marketing and channel teams and play a key role in company's long-term planning as well.

- The Head of Marketing & Growth will be responsible for all aspects of the company's marketing and sales channels including: brand building and content, leading Customer Acquisition/Traffic, Customer Engagement, E-commerce, and Marketing Analytics.

- She/He will deliver exceptional growth in revenue by defining and executing the overall plan for marketing and growth by leading a diverse team of strong performers to achieve these goals.

- Develop, implement, monitor a cohesive marketing plan to increase brand awareness and annual sales along with smooth execution of marketing campaigns and launches in line with the budget

- Continue to strengthen the brand's unique and compelling image, personality, and voice to build the category of cloth diapers in India along with the brand of Company

- Strengthen the current e-commerce, Ambassador network, retailers, and D2C arm of the brand to drive business growth while developing newer channels, if required

- Liaison with key stakeholders at Amazon, Flipkart and other key channels to drive exceptional brand growth on these platforms

- Mobilize execution teams to implement the ideas/strategy as discussed and primarily - get-things-done

- Contribute to the executive leadership of the overall business as an active member of the core executive team.

- Build relationships with media and stakeholders through creative PR activities

- Be hand-on on marketing and business metrics and be data oriented with decision making

- Work cross-functionally with product managers and customer service team to make sure all Initiatives can be and are delivered with high level of quality and efficiency

Veena