Head - Marketing - FMCG

Looking for Head Marketing position with one of our FMCG client at Bangalore.

Position: Head - Marketing

Experience required: 7 - 15 Years

Budget - 25 LPA

Location: Bangalore

Criteria:

1. Candidates who have passed out on or before 2012 outer limit exception 2013.

2. Candidate should have minimum 2/3 years stability in ache role.

3. Education - Premier B Schools , eg. Tire 1 / well known schools

Responsibility and Mandate:

1. (Main responsibilities in terms of budget, personnel, process etc.)

2. Ensure assigned category delivers objectives in respect of volumes, market share and margins.

3. Develop the category /brand strategy that delivers consumer loyalty and generates demand.

4. Drive innovation process for the assigned categories.

5. Develop and execute category advertising and promotion campaigns with cost effective media mix to support brand objectives - across traditional & new age media.

6. Determine marketing consumer research objectives, initiate research and integrate findings to product plans.

7. Coordinate all category product initiatives through the entire value chain to ensure profitable growth.

8. Drive cost reduction projects to deliver product margins.