Head - Marketing - eCommerce Startup

Hands on responsibility of building the brand with all communication channels and deliver communication excellence for the brand along with agency partners.

Responsibilities & Duties :

- End to end responsibility for Organization's Branding & Marketing

- Drive Online Marketing initiatives - SEO, SEM, Social Media, Media Buying etc

- Drive the Brand development activities - Content, Design, Communication, Supply side branding

- Marketing Analytics

- Budgeting, forecasting and implementation of the company's marketing plan

- Overseeing market research and analysis of the competition

- Overseeing the CRM process.

- Handling public relations and corporate communications

- Developing new and enhancing existing business relationships

- Providing leadership in the design and production of all aspects of visual marketing needs.

- Increase Customer Acquisition

- Category Management - Defining the new potential categories and stoppage of the non revenue driver categories according to the market scenario.

Professional Attributes :

- MBA in Sales / Marketing from premium campuses in India or abroad.

- Must demonstrate outstanding marketing communication and media skills.

Personal Attributes :

- Track record of delivery, goal oriented along with ability to sets clear priorities and meets deadlines.

- Positive, initiative driven, motivating and a natural leader.

- Result oriented, entrepreneurial and self-motivated.

- Excellent communication and presentation skills; resilient and able to perform under pressure.