Head - Marketing - eCommerce

Job Responsibilities: 

- Be a (digital) thought leader, driving eCommerce growth strategy across various eCommerce businesses, brands, and stakeholders, that proves to be consumer-centric and results-focused.

- Develop and drive a data focus approach on process optimization, leveraging on best in class practices in collaboration with all stakeholders

- Design, execute and optimize the digital shelves, performance marketing metrics and store back marketing initiatives to maximise growth potential and return on investments

- Leverage on the eCommerce development road map to keep pace and exceed expected growth and KPI set

- Collaborate with both internal and external stakeholders to analyse the performance of platforms and channels and make decisions that create success towards our objectives.

- Establish a deep understanding of our brand, products and strategies in order to target communication on relevant touch points to appropriate audiences, that drive incremental growth to business