Head - Marketing - eCommerce

Opportunity with an E Commerce company for "Marketing Head role" for Bangalore location.

Looking for a well experienced candidate in FMCG, FMCD, Retail, eCommerce sector and who has hands on experience in offline marketing, online marketing and PR events.

Looking for Candidates from Premier institutes only, Engineering +MBA.

Key Responsibilities:

- Primarily in charge of marketing strategy.

- Build and manage the marketing function.

- Act as a key leader in defining the strategy, focus areas, plan and execution of marketing goals.

- Managing Marketing Team and lead Digital (SEO, SEM, Social Media, Email Marketing, Affiliate Marketing, Display Ads, Retargeting, Mobile Marketing) and Offline (ATL, BTL, partnerships, PR and community management) marketing activities.

- Owns delivery and achievement of the business goals delivered through marketing function.

- Regularly track and monitor customer perception and improve metrics.

- Managing the customer journey (customer relationship management) through marketing communication and engagement.

- Develop, optimize and track annual marketing budget.

People leadership:

- Build, retain and groom a strong team to deliver across functions.

- Set goals, define KPIs and ensure team tracks effectively towards goals.