Head - Marketing - BFSI

Head Marketing - BFSI

- Crafting strategies for all Marketing teams, including Digital, Advertising, Communications and Creative

- Preparing and managing monthly, quarterly and annual budgets for the Marketing department

- Setting, monitoring and reporting on team goals

- Managing multiple stakeholders and ability to influence and collaborate with Business Heads

- Design branding, positioning strategies

- Augment in building the brand saliency, achieve marketing and organizational objective

- Insights & research to get customer and market intelligence

- Increase the visibility of the Organization on digital platforms, social media and boost brand awareness

- Measure and report performance of all digital marketing campaigns and assess against goals

- Ensure our brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)