Head - Marketing

Marketing Head JD:

- Drive Best in class of launch for business portfolio to maximise adoption

- Lead creation of  Go To Market models for portfolio leveraging omni-channel platforms

- The delivery of sales and organisation objectives through effective leadership and management of the marketing team and effective working relationships with relevant internal functions.

- To ensure resources are used in an optimal manner on an ongoing basis leveraging internal capability, market fit, competitive dynamics and corporate expectations.

- Through the marketing team to devise and implement product strategies that will achieve optimal long-term performance across the portfolio in terms of market share and product performance. To work with various functions to ensure organization capability is in line with long-term portfolio strategy.

- To manage through the marketing/product management team, marketing/annual operating planning process. To ensure the team identity critical success factors and develop well through marketing programmes core to addressing Critical Success Factors and implementing approved product strategies within agreed budgets.

- To ensure plans/strategies accommodate the changes taking place in the market and respond to customer needs.

- To oversee the effective implementation of the key product marketing plans through the marketing team is in line with standards and corporate strategy.

- Responsible for setting performance management objectives based on relevant marketing plans and assessment of individual performance vs. objectives. To be responsible for the effective leaorgamiership, management, coaching and counselling of the marketing team. 

- Responsible for training needs analysis and personal development of direct reports and for the formulation of the training and development plans for marketing roles overall.

- To ensure that effective working relationships are in place to obtain input to plans/programs and ownership to implement plans as required.

Location - Mumbai

Experience Level : 14-20 Years