Head - HORECA Sales - FMCG

HORECA HEAD

Responsibilities:

- Overseeing the Pan India HORECA/Food Services business with P&L responsibility

- Managing both direct supplies to key HORECA accounts and managing distributors / Wholesalers for other accounts

- Responsible for developing a structured approach towards converting HORECA accounts through sampling, rate negotiation and ensuring on time in full supplies

- Managing key influencers in the ecosystem by developing a relationship management program

- Responsible for identifying new business opportunities in HORECA/Food Services Accounts

- Team Management: To build a high performing sales team by providing strong mentorship, coaching and guidance.

- Overall setup a separate HORECA vertical in the organization and build a sustainable structure to ensure seamless working

Educational Qualification: MBA Marketing.

Experience:

- Proven experience of 10+ years in HORECA Sales in FMCG Food Industry.

Knowledge and Skills (Functional / Technical):

- Problem-solving and negotiation

- Must have experience in FMCG / Processed Food industry in HORECA Sales.

- Proven track record in delivering sales results.

- Good communication skills.

Leadership Attributes (Functional / Technical):

- Business Acumen

- Relationship savvy.

- Detail oriented

- Results oriented.

- Data-driven approach.