Head - GTM & Growth - B2B Tech/SaaS - IIT/IIM

About Our Client:

Our client is an Early-stage B2B Tech company that helps SAAS companies scale their business exponentially. The company is Series A funded and has the strongest Leadership team within SAAS and a Talent Density that most SAAS orgs would envy.

They have a remote work policy.

Role and Responsibilities : -

1. GTM Strategy Development:

- Develop and implement comprehensive go-to-market strategies aligned with company goals and objectives.

- Collaborate with cross-functional teams to ensure alignment between marketing, sales, product development, and customer success.

2. Market Analysis:

- Conduct market research to identify trends, competitive landscape, and opportunities for growth.

- Use data-driven insights to inform decision-making and refine GTM strategies.

3. Customer Segmentation:

- Define and segment target customer personas to tailor marketing and sales approaches.

- Work closely with the marketing team to create personalized and effective messaging.

4. Demand Generation:

- Lead the development and execution of demand generation campaigns to drive awareness and lead acquisition.

- Utilize a mix of inbound and outbound marketing tactics to generate and nurture leads.

5. Sales Enablement:

- Collaborate with the sales team to understand their needs and provide the necessary tools and resources for success.

- Develop training programs to enhance the effectiveness of the sales team in executing GTM strategies.

6. Metrics and Reporting:

- Establish key performance indicators (KPIs) to measure the success of GTM initiatives.

- Provide regular reports and analysis on the performance of marketing and sales activities.

The Successful Applicant : -

- Strong educational pedigree - IIT+IIM background or similar

- Proven experience in a similar GTM or growth-focused role.

- Strong analytical skills and ability to translate data into actionable insights.

- Excellent communication and collaboration skills.

- Demonstrated ability to lead cross-functional teams and drive results.

- Familiarity with relevant tools and technologies in the marketing and sales stack.

What's on Offer: -

- Work directly with Leadership Team.

- Scale a function.

- Strong peer group.

- High growth potential.

- Strong Fixed Compensation and Variable component.

- Wealth Creation opportunity