Head/Director - Marketing - FinTech

Job Description:

Marketing Head : Director

What are we looking for :

Strong Marketing leader - Good understanding of multiple marketing channels and its impact on performance. Experience in digital marketing is preferred and the candidate should be up to date on latest social media trends.

What will you need:

- Experience from Fintech / SAAS based industry

- Having exposure in heading marketing pan India

- Good understanding of multiple marketing channels and its impact on performance

What will you do:

- Establishing Cashfree as an industry leader in terms of business metrics and share of voice.

- Understand the product, company vision, target audience

- Come up with the right messaging and deliver it across touchpoints

- Initiate and drive a wide variety of marketing campaigns

- Hands-on understanding of multiple marketing channels

- Document marketing best practices and create resource guides

- Outstanding written and verbal communication skills

- Good project management skills.