Key roles & responsibilities
- Consistently analyze competitors and global industry leaders & fintechs to develop deep understanding of latest innovations, digital disruptions and new & upcoming trends
- Assess trends and customer behavior using web analytics to identify, analyze and implement new innovations
- Define the end-to-end product strategy from inception and determine potential business value, based on industry trends and gaps in the existing product portfolio & experience
- Utilize market and industry knowledge to translate user needs into user stories and acceptance criteria for their team
- Provide data, analysis and reporting to internal stakeholders on impact of digital products
- Lead conversion rate optimization on digital products & interventions to drive-up app store ratings
- Collaborate with design, content and agency teams to conduct user research & ensure customer experience-driven design
- Incorporate customer & business feedback into product roadmaps, effectively negotiating tradeoffs & conflicting priorities
- Create industry benchmarking reports and thought-leadership whitepapers
Qualification :
- Academics MBA from Tier I/II business school; minimum of a Bachelors Degree from Tier I/II institutes
- Experience 8+ yrs of experience, with 5+ years in Management Consulting, FinTechs & Consumer Tech; open to others
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