Head - Digital Product Management - Bank

Head Digital Product Management - BANK

Given below position details with a Leading bank :

Job Title - Head Digital Product Management

Place of work - BKC Mumbai

Role Summary :

- Part of a highly engaged and cross-functional talented team that champions digital product strategy and product road mapping for a suite of complex customer-facing digital experiences, delivered through a leading mobile banking application

- Trend snapper, responsible for the end-to-end management of product offerings for potential & new-to-bank customers

- Enhance engagement & experience of potential customers, to drive acquisition through the mobile banking application

Roles & Responsibilities:

- Set strategic direction & provide support to design & deliver on initiatives to drive engagement & acquisition of new users

- Consistently analyze competitors and global industry leaders & fintech to develop a deep understanding of the latest innovations, digital disruptions and new & upcoming trends

- Responsible for customer journeys, features & experiences of new to-bank customers

- Assess trends and customer behavior using analytics to identify, analyze and implement new innovations

- Build alignment across product teams, cross-functional partners, business teams and the leadership

- Provide data, analysis and reporting to internal stakeholders on the impact of digital products

- Lead conversion rate optimization on digital products & interventions to drive up app store ratings

- Collaborate with design, content and agency teams to conduct user research & ensure customer experience-driven design

- Incorporate customer & business feedback into product roadmaps, effectively negotiating tradeoffs & conflicting priorities

- Create industry benchmarking reports and thought-leadership whitepapers

Domain Expertise :

- Solid understanding of consumer/ banking/ fintech products & journeys

- Deep knowledge of industry trends to be able to create a high value product vision

- Experience in competitor research & analysis and industry benchmarking