Head - Digital Marketing - Web Design/Development & Digital Marketing Firm

Salary offered : 10-15 LPA

Digital Marketing Head role, Noida location

- Currently we have above job opening for a web design, development and digital marketing company.

- Looking for candidates with minimum 5 years of experience in Digital Marketing.

Responsibilities :

Understand the current business goals of the company and subsequently devise marketing strategies keeping in mind relevant and pertinent trends in digital marketing industry.

- Plan, run and execute regular digital media campaigns and brand awareness promotions, and track their success on different social platforms.

- Multiple account management, Managing multiple Brands.

- Build and manage the company's social media profiles and presence on popular platforms like Facebook, Twitter, and LinkedIn and in any other specific channels that may be deemed relevant to the cause.

- Adapt an innovative approach to find out more about new and emerging online media opportunities that may prove beneficial to the business both in the short and long run.

- Track, measure and analyze the effect of online promotion and present accurate reports to company management and clients to demonstrate the ROI the campaigns are generating.

- Make use of web analytics software to monitor performance of client websites and make recommendations for improvement

- Creation of Proposals for Brand Promotion

- Administer and augment organic search engine performance by regularly checking SEO, SMO,SEM, E-mail marketing, Media buying, etc reports, and keeping a close eye on click through and conversion rates.

- Work in close coordination with other marketers, content managers, etc to produce and promote engaging content that does a good job of educating and entertaining the target audience and supports marketing goals.

- Create annual plans and business strategies for all key accounts

- Train and lead a team while driving innovation across the organization.

- Communicating with clients, affiliate networks and affiliate partners, and keeping a detailed record of work, reports, feedbacks, etc.

Desired Profile :

- Must have 6+ years- experience in Digital Marketing.

- Should have BS/MS degree in marketing or a related field.

- Should have excellent presentation skills.

- Should have experience in leading and managing SEO/SEM, marketing database, email, social media and display advertising campaigns.

- Should have solid knowledge of website analytics software and keyword tools (Google Analytics, Netlnsight, Omniture, WebTrends).

- Should have experience in landing page and user funnels.

- Should be creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate them.

- Excellent written and oral communication skills

Neha
HR