Head - Digital Marketing - Startup

Head - Digital Marketing - Cavin Infotech

Cavin Infotech is a newly established Digital Startup with the backing of the conglomerate,CavinKare. We function as a Digital Enabler for the FMCG industry, fostering Innovation and Transformation. Additionally, we extend our services to clients embarking on their Digital Transformation journey. If you are deeply passionate about all things digital, we have an exhilarating and challenging opportunity waiting for you.

Our primary objective is to accelerate the impact of digital transformation by collaborating closely with business leaders. We prototype ideas, test them in real business scenarios, and swiftly adapt solutions.

By amalgamating data science, human-centered design, and the latest rapid development techniques such as agile methodology, micro-services based architecture, Cloud-Native Principles, and DevSecOps, we deliver groundbreaking products, platforms, experiences, and Services. Leveraging Distributed Data Engineering Technologies and integrating Deep Learning based AI methodologies, we aim to extract maximum value for our businesses.

1. What You Will Be Doing:

- Develop and execute digital marketing strategies to enhance traffic, engagement, and conversion across platforms.

- Lead and oversee the digital marketing team, offering guidance and support as required.

- Manage SEO and SEM campaigns to bolster rankings and ROI.

- Formulate and execute social media marketing strategies to augment brand awareness and engagement.

- Analyze performance metrics and KPIs to monitor effectiveness and optimize campaigns.

Collaborate with cross-functional teams to synchronize digital marketing efforts with overall business objectives.

- Generate regular reports on digital marketing performance and insights for presentation.

2. What You Will NOT Be Doing:

- Developing software or managing teams of engineers; we have other positions that handle that. This role requires deep expertise and experience in customer support.

- Restricting yourself to specific products: You will be empowered to make system-level design decisions that will impact the support of all our products.

3. Key Responsibilities:

- Setting and enforcing increasingly high-quality standards aimed at achieving 80% FCR within a single shift.

- Building an efficient support machine capable of handling hundreds of products, = thousands of support tickets per week, and tens of thousands of customers worldwide.

4. Candidate Requirements:

- Degree in Marketing, Business Administration, or related field.

- Minimum of 12+ years' experience in digital marketing, with a focus on social media management and SEO/SME.

- Demonstrated track record of achieving sales targets.

- Excellent grasp of digital marketing and sales principles.

- Strong analytical skills and data-driven thinking.

This role offers a compelling opportunity to lead digital marketing initiatives in a dynamic and innovative environment. If you are ready to drive impactful change in the digital landscape, we encourage you to apply.