Head - Marketing & Digital - BPO We have an exciting opportunity with our client which delivers Services & Solutions enhancing the customer experience and maximizing Customer Lifetime Value for their clients from their customers using the experienced work experts who have worked across multiple geographies and industries. Location : Gurgaon CTC : 15 Lakhs to 18 Lakhs Job Description : As the marketing head, you will handle marketing all efforts to drive brand awareness as well as, lead generation, web site development and content curation/creation, and sales collateral for all business lines of the company. Roles & Responsibilities : - Online and offline marketing: hands-on experience with digital media, including SEO, SEM, display, social, email, and affiliate channels. - Experience working with a sales team in both Sales Enablement and Account-Based Approach. - Extensive experience creating audience segments and developing marketing campaigns that deliver a targeted message and create affinity with brands. - Knowledge of Demand Generation tactics and Lead Conversion principles. - Understanding of A/B and multivariate testing, user segmentation, and reporting processes. - Ability to create value propositions that communicate clearly to targeted audiences. Requirements : Essential : - Qualifications; Preferably Masters in Communication or Business Management - Hands-on experience between 10 to 15 years. - At least 2 to 3 years of handling international market preferably US. - Excellent understanding of B2B & B2B2C marketing. - Proven track record in delivering marketing campaigns that drive sales growth. - Excellent communication skills in English. Desirable : - Demonstrated ability to manage the budgeting process and use of analytical skills. - Ability to remotely create and manage marketing strategies. - An understanding of agile marketing, to identify and focus on high-value projects and then continuously and incrementally improve the results over time. Skills : - B2B & B2B2C Marketing - Marketing Campaigns - Lead & Demand Generation - Content Creation

Gurgaon/Gurugram

Head - Digital Marketing - Shared Services Firm 

Head - Digital Marketing - Shared Services Firm  ,Job Description for Head - Digital Marketing - Shared Services Firm  in The Recruiters in  Gurgaon/Gurugram for (10-15) years of experience. Apply Now!

Job Description for Head - Digital Marketing - Shared Services Firm  in The Recruiters in  Gurgaon/Gurugram for (10-15) years of experience. Apply Now!