Head - Digital Marketing - Research Solutions Firm

Job title : eMarketing Head

Location : Mumbai / Bandra

Compensation : Industry Standard or better.

Experience : 5+ years of industry experience. Min 3-4 years in similar role.

Qualification : MBA (preferred from TOP Colleges)

Location : Bandra, Mumbai

Roles and Responsibilities :

- Provide strong analytical capabilities in the digital space, by implementing key performance measures for each digital program, evaluate the effectiveness of those programs and digital marketing overall, identify new trends and new analytical tools in the digital space, and deliver timely campaign results

- Making sure our SEM and SEO efforts have an integrated strategy and are driving the results most efficiently.

- Experience with social media, product launches, web analytics tools, search engine marketing (SEM) and search engine optimization (SEO) is also required

- Hands on experience on SMM

- Sound understanding of traditional online marketing channels like email marketing and online display advertising

- Strong experience and understanding of Google analytics to analyze lead conversions and profitability analysis

- Experience in Content writing

- Should be a Guru in Google Analytics.

- Should be good with Google Adwords.

- Obvious to be SEO Guru and understand all its aspects.

- Should have experience with Yahoo and Bing ads.

- Should be good with Google Webmaster.

Personal Skills :

- Out of box thinker

- Extremely innovative

- Excellent written and verbal communication skills

- Excellent decision making

- Result oriented

- Excellent problem solving skills and analytical skills

- Proven ability to lead a team

About Company :

Founded in 2000, ZI Systech is a global technology-based research solutions company that has established a solid foothold in the emerging area of online research. The company is headquartered in Herndon, Virginia and has offices in Mumbai (India) and Dubai (UAE).

The company has the industry's most powerful technology platform and has signed up several Fortune 2000 clients in a very short period. Its clients list includes the who's who of the corporate world in North America, Europe and Middle East. Along with its sister concern MouthShut.com; the company is the largest total feedback management company.