Qualification : B. Tech with MBA (Preferred)
Experience 8-10 years in the Digital Marketing field. Preferably should have a combination of content creation, client servicing and technology.
Job Description :
- Developing company's own digital channels, such as Website, YouTube, Instagram, Facebook, Twitter etc. and using it to grow brand strength and business.
- Should understand basics of Brand Management and should be able to work closely with Brand Managers to work on Content Marketing Strategy.
- To understand Performance Marketing and should be able to work on keywords and google search to generate site traffic.
- Be financially prudent and understand the cost and benefit concepts. Be able to measure and track ROI of each campaign.
- To be a master of digital ecosystem various tools and techniques. Should continue to explore progress and development in technological field and get suitable vendors.
- To monitor competition activities and also the updates in consumer digital marketing and draw inspiration and create cutting edge strengths.
- To be able to work on Salesforce Marketing Cloud and plan pre-sales to post sales activities on Digital ecosystem
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