Head - Digital Marketing - Manufacturing

We are looking for a aggressive digital marketer for a leading manufacturing MNC in Bangalore.

Job Title Manager - Digital Marketing

Reporting to Head of Marketing

Department Marketing

Location Jayanagar, Bangalore

Job Purpose:

The role is responsible for developing the strategy used in marketing a company's product online, utilizing such techniques in the field as social media, Web analytics, e-mail marketing and search engine optimization, among others. Also responsible to put together various online promotions and e-mailing campaigns to get their company's message out, as well as perform consumer research to discover other ways of reaching customers via the Internet.

Qualification B.E / B.Tech/B.Sc (Computer Science) + MBA (Marketing)

Experience 10+ years post qualification in Marketing

Functional Competencies

- Solid knowledge of website analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends)

- Working knowledge of ad serving tools (e.g., DART, Atlas)

- Experience in setting up and optimising Google Adwords campaigns

- Working knowledge of HTML, CSS, and JavaScript development and constraints