FIRM: Funded food tech start up
LOCATION:
Mumbai/Bangalore
ROLE: Digital Marketing Head
- Ownership of digital Business of firm-Direct (Customer Acquisition and Retention)
- Digital marketing strategy for Channels, Budget allocation, Measurement and CAC
- Campaign Design and executions
- Devising strategies to communicate product offerings through marketing channels and growth hacks
- Work with agencies to plan, ideate & execute marketing plans
- Customer/Campaign Analytics, segmentation and marketing ideation based on data
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