As Head Of Digital Marketing, you will work with senior management to define and deliver on the digital marketing strategic direction with responsibility for building and managing a team of experienced digital professionals.
- The Head of Digital marketing will be responsible for developing and implementing the digital marketing strategy & managing the digital marketing budget and delivering on the client targets.
- The successful candidate will be fully accountable for multiple digital marketing channels to include: PPC, Affiliates, Media Buying, Analytics, Programmatic, SEO and Paid Social Media and content.
- The ideal candidate will be a driven individual with an entrepreneurial spirit with a wealth of digital experience gained in an Education environment (preferable).
- The Head of Digital Marketing will have an in-depth understanding of all digital marketing disciplines and be able to demonstrate success of growth in a similar B2C business in senior roles.
Oversee and support team of 40+ employees based in Hyderabad - with direct management of 5-8 managers/HoD
- Developing Digital marketing plans and managing the overall digital marketing budget for the assigned brands
- Management reporting to the Executive and respective stake holders on individual brands performance
- Developing and delivering a roadmap of all online activities development including but not restricted to Search, Affiliates, Media Buying, Programmatic, Social Media & SEO
- Use a range of analytical tools to identify areas of success/that need improvement
- Ensuring maintenance and growth plans for channels
- Establishing relationship with the brand owners to ensure there is collaboration with digital activities development, sharing technologies and developing
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